Project Worksheet

Welcome to the Project Worksheet. This is our chance to get off to a great start. The more information you provide, the more chance we have of finding the ideal solution to your problems AND delivering a result so successful, we’ll be popping champagne to celebrate. Now, this is it… the beginning of that journey. 

Fill in the blanks below as best as you can.
Company name, where your based, what do you do?
Describe the products/services provided by your business - in particular, what you sees as their differentials (what makes their products/services different and better than the competition).
Describe the niche markets that you are currently targeting, and if different, the ones they want to target. Who they are? How old they are? What gender are they? What are their interests? Where do they hangout online? The more info the better.
If the business already has a promotional strategy, and is already engaged in PR/Marketing/Sales activities, describe them - and note whether and how the website is supposed to fit into these.
List the objectives you want to achieve with the site - e.g., increase brand credibility, educate potential clients, generate leads, sell products online, etc. Note which objective is the primary, listing it first.
Note any features you want the website to have.
Tell us about your competitors. Who else is competing for the attention of your ideal customer and what are they doing that you think is working?
This section is for any other relevant information, that might have an impact on the design or programming of the site, and which has not been included anywhere. It can include special requirements or requests, technical notes, or other comments.
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